Experience

Director of Product Management

TRIBALSCALE - Toronto, Canada
April 2019 - Present

  • Lead a team of 10 product managers and 5 designers to deliver on highest impact products, while continuing to refine our product craft and building individual growth.
  • Manage the product and design practice, in addition to strategy, operations, forecast and margins.

Senior Product Manager

TRIBALSCALE - Toronto, Canada
October 2018 - April 2019

  • Help large enterprises globally transform their organization’s software development. Leveling up product managers and teams through mentoring, teaching, pairing, performance assessments, 1:1s.
  • Work with resources to use Agile XP practices, build roadmaps, MVP, adjust strategy, prioritize, write stories, run cadence meetings, build team culture, etc.
  • In addition to client trainings, mentoring 4 internal transformation product managers.
  • Present at bootcamps and run workshops to practice product management concepts
  • Train new product managers, grow culture and product management practice from the ground up in Dubai and Boston offices.
  • Alongside teachings, also building products per the below...
+ Recurring presenter of product development enhancements to 100+ employees including executives

Product Manager

July 2016 - October 2018

    TRIBALSCALE - Toronto, Canada 
    • Define product strategy, vision, user experience and development for 10+ web, mobile, and backend products across insurance, retail, travel, entertainment and media industries - each with millions of users.
    • Develop a deep understanding of users' needs and identify problems and opportunities in the market, test and deliver valued products to users
    • Contributed to new business by introducing new concept of running design sprint in response to RFP and demonstrated its value to client executive.
    • In Agile Extreme Programming, perform user interviews, user testing, product research, write user stories, bugs, prioritize backlog, define roadmap, and facilitate internal collaboration and communication for continuous development of enhancements to add to new or existing products.
    • Facilitate internal and external sessions to find new ways to innovate on digital solutions in the space
    • Increased user engagement by rebuilding a 20 y.o. entire web UX for a top Canadian loyalty program
    • Spent 4 months in Dubai, UAE to transform an underperforming mobile loyalty program for a global airline into a successful MVP.

    + 100% client recognition received for products worked on

    International eCommerce Business Analyst

    BCBGMAXAZRIAGROUP – Los Angeles, United States
    May 2014 – July 2016
    • Use Agile development and research for website feature development and build internationalization plan
    • Analyze data and present recommended strategic actions to C-suite executives
    • Manage promotions and paid marketing campaigns for over 100 countries, collaborating with over 3 global retail teams in market
    • Manage creative content and translations process for 6 languages via Demandware
    • Manage multi-vendor budgets, produce revenue forecasts and build plans to meet revenue and profitability goals
    • Sole manager of an eight figure e-commerce department, with top performance YOY
    • Speaker at Global Ecommerce Leaders Forum 2015 and Growing Global 2015

    eCommerce Manager

    CLEMENT LTD – Quebec City, Canada

    May 2009 – May 2014

    • Optimizing the strategic, operational and analytical functions for the E-Commerce operations
    • Managing content, improving user experience, site traffic and conversion via SEO optimization and marketing campaigns.
    • Build omnichannel strategy for 35 stores including functionality for ship from store, pickup in store.
    • Helped revamp order management for optimal sourcing, pick & packing process.

    + Finalist in Canada Post's eCommerce Innovation Award - M/L Retailer